You could have a quality website design, but without the proper tools, technique, and must-haves like custom images and content, your business risks low rankings on Google. If your goal as a small business owner is to make it to the top of your customer’s Google searches, you’ve come to the right place! Our experts at Right Click Digital, Inc. in Quincy, IL are here to show small business owners how to rank your website on Google. Keep reading below to learn about our expert tips!
Improve Your Website’s User Experience
We’ve got to admit, there are some pretty cool website designs out there! From text transitions to integrated images and video, the design possibilities are endless when it comes to creating a digital foundation for your small business. However, it’s easy to get caught up in the “coolness” of the design and completely forget about the user experience. The last thing you want is an excessive amount of small design implementations that users either won’t recognize or might get in the way of understanding who your company is and what you can provide. Right Click Digital, Inc. always envisions the user’s experience when designing websites for small businesses in Quincy, IL, and the surrounding areas.
Have Quality, SEO-Optimized Content
One of the easiest ways to quickly rank your website on Google is by having SEO-optimized content on every page. SEO, otherwise known as search engine optimization, takes the keywords and location mentioned in your website content and pairs them with a customer’s search; if your website is truly SEO-optimized, it will have a variety of popular keywords our digital marketing experts at Right Click Digital, Inc. expect to be searched, ranking your website higher than your competitors. Our content writers in Quincy, IL are trained and experienced in writing SEO-optimized content for a variety of small businesses like yours!
Make Sure You’re Using H1 & H2 Header Tags
Header tags are extremely important when ranking your website on Google. Think of headers as a group of keywords or phrases that you know a customer would search for to find your services. If you own a clothing boutique in Quincy, IL, one of your headers could be “Women’s Clothing Shop Quincy IL”! One of the main reasons you want to make sure you’re utilizing your H1 and H2 headers is because they are the main pieces of content on your website that Google is going to recognize in a search. At Right Click Digital, Inc. our content writers research the top keywords and phrases customers are using for businesses like yours to rank your website.
Make Sure Your Website is Mobile Friendly
If you’ve done any research on what type of website you need to have to rank on Google, mobile-friendly is probably something you’ve heard before. What this means is that instead of showing your desktop-digitized website to users on mobile phones, making it hard for them to read content or even see images, our digital team at Right Click Digital, Inc. optimizes your website specifically for mobile devices. This not only increases your professionalism to potential customers, but it ensures that anyone viewing your site will be able to view content, images, pages, and contact information without a problem! Give us a call today at 618.607.0058 to learn more about our mobile-friendly website design services.