When it comes to your website, you want it to be as professional and functional as possible, so it allows your business to grow. The quality of your website will determine your future success, so if you’re having difficulty attracting customers, consider the following reasons why your website could be driving them away. You don’t have to stress, however, because every problem on this list is fixable with the expert skills of our web designers at Right Click Digital, Inc. in Melbourne, FL. Please consult with us today to learn more about the services we can offer you to ensure your business’s success.
Not Mobile Friendly or Responsive to Different Devices
One of the biggest problems with a website is its responsiveness on different devices. Many people use their smartphones or mobile devices to search the internet for the products and services they want, so if your website is not mobile-friendly, your information will not load in an organized way. In addition, if your website is challenging to navigate or doesn’t look professional, you could lose customers.
Your website’s layout should be clear, organized, and professional. If your site has complicated navigation or too many options, it could look sloppy and confuse your customers. They need to be able to find exactly what they’re looking for quickly and easily. Don’t forget: we live in a world of instant gratification and short attention spans. You don’t want your customers searching elsewhere and giving their business to someone else.
Your homepage will be the first thing your customers see, so make sure it grabs their attention. It needs to be organized, visually appealing, and informative. They need to know how you can help them and if they’re in the right place for the service or product they’re looking for, but if the homepage is unclear, you can be sure they will quickly leave your site and continue their search through your competitors.
Generic or Outdated Design
First impressions matter. You want your website to gain customers’ attention and maintain it quickly. An outdated website will make customers think your business isn’t succeeding or keeping up with the advancing times. You want to stay relevant, so hire one of our professional web designers at Right Click Digital, Inc. We’ll provide you with a truly unique design that will be memorable for your customers and secure their business.
Excess of Pop-up & Scrolling Ads
A huge turn-off to customers is when they’re visiting a website and it has too many pop-up ads that block the content they’re trying to read. If your website has an excess of ads and spam, recognize that your customers will get frustrated and take their business elsewhere. Don’t let that happen to you. Instead, secure the professional help of the web designers at Right Click Digital and bring more customers to your company. Contact us today.
Video Ads or Music that Play Automatically
Along the same lines is visiting a website that plays music or has video ads pop up automatically. This can be startling or jarring for your customers, especially if they’re at work or in a public setting, and may encourage them to close your website quickly. This is the opposite of what you want. Appeal to your customers—they’re just looking for high-quality content. You don’t need any gimmicks.
It should go without saying that if you have grammatical errors in your writing, people will not consider you a professional or take you seriously. You must ensure your content is clear, well-written, and expressed intelligently. Correct grammar, or lack thereof, will make or break your success. Be thorough, and don’t be afraid to get professional help. Utilize a tool like Grammarly and ensure your customers know you are qualified to serve them.